By Terry Lyons
A version of this column appears as the cover story on DigitalSportsDesk.com
Not long ago, SI editor Bill Syken sat down at his desk with the
journalistic assignment of a lifetime. He was asked to create "Sports
Illustrated's Football's Greatest," a coffee table sized book that is now
on sale. It just might be the best thing that's happened to the NFL since the
birth of NFL Films.
WR Jerry Rice of the SF 49ers |
Syken had a daunting task. He was asked to "quarterback"
an effort to poll Sports Illustrated's highly qualified team of experts to
create one voice, the ultimate NFL book to chronicle the "Top 10" in
more than 20 categories of NFL history. Syken has a team that includes
NFL beat writer Peter King, the Monday morning QB himself, along with Tim
Layden, Don Banks, Steve Rushin, Jim Trotter, Michael Silver, Damon Hack, Roy
Blount Jr. and the entire army of SI photographers, historians, editors,
writers and researchers. Not only did they highlight the top players by
position, they also tackled the more obscure questions and "bar room"
debates, such as "Best Stadium, Rivalry, Coaches, Games, Plays,
Franchises, Uniforms. You get the drift?
Well, Mr. Syken, congratulations on a job well done and, please,
take the rest of the week off!
There are three things to keep in mind when (not if) you decide to
buy this book and that is the fact the book has three lives.
It has a life for the curious.
For most, the very first thing you do when you hold the book and
adore its perfectly thought-out and designed cover, is you turn to the lists to
see where the SI experts ranked your favorite players. Where did they
rank Joe Namath? After Lombardi, who was the next Coach? Who were their choices
for best offensive lineman, defensive back and so on. Thankfully, they
did not attempt to rank the Place Kickers but I would’ve been interested in the
all-time great Punters.
Best Plays? Rivalries? Trades? Movies? Franchises? It's all
there. They even ranked the best NFL-related Sports Illustrated covers of
all-time.
The next impression after reading the “top 10” lists, is to
immediately flip through the book to adore - get that - ADORE - the
photography. While SI's depth in writing is beyond comparison in American
sports writing lore, the photography is unquestionably the best sports
photography in the history of the art. The second life of this book is to take
hours upon hours and examine every single photograph.
Can it have a third life? Yes sir and that's the writing, of
course.
After flipping through the book and acting like a little kid on
Christmas morning, the most enjoyable aspect of Sports Illustrated's Football's
Greatest is the script. From the thought-provoking or memorable quotations to
the introductory paragraphs of each section to the features on the top players,
the book is a dream come true for those who treasure the written word.
"The beginning of the process was that we polled our longtime
football writers and editors, asking them the best quarterbacks, defensive
backs, the best games, plays - all the categories you see in the book,"
said Syken when he was asked how he dealt with the enormity of his assignment.
"They sent their top 10 choices, along with commentary explaining their
selections. From there, it was compiling them, just like you would do with a
poll.
"After that, the next job was to do the photo research and find
the best photos, whether for a two-page spread or single page, plus a passage
from a classic SI story related to the topic. So, we selected the photos, along
with our photo staff and I went through the SI Vault and did a lot of reading,
looking for the really great stories to find a couple paragraphs to go on each
page. We wanted to give people something enjoyable to read that captures the
essence of each selection," said Syken.
While you might believe the challenge of researching, editing and,
ultimately, whittling down the massive amount of photography and stories might
be a painstaking assignment, Syken and his colleagues enjoyed the process
"It can sound like a lot, but it was actually a lot of
fun," he said. "It was fun going through the archives and finding
these nuggets. One that stands out, as an example; The Redskins were
among the Top 10 franchises and while I was looking for a paragraph on the
Redskins franchise, as opposed to a specific player or game, it was fun to find
a Frank Deford story from 1979 when he was talking about sports in Washington
and in general, we came across this quote from (former President) Richard Nixon
explaining the unique role the Redskins play in Washington DC. It was fun to
discover stuff like that."
Aside from his insight gleaned from hours of researching the written
words and reviewing and selecting the photography depicted throughout the book,
Syken had a keen observation that should be shared with everyone who loves
football and appreciates the art and dedication of a photographer who stood out
in the freezing cold, driving rain or even unbearable heat and sunshine to
capture an image.
The NFL's Vince Lombardi Trophy |
"This was something we talked about a lot," noted Syken as
he explained the nuances of the book he helped create. "You generally
think of technology as this march forward and it's always getting better and
better and better. It's really amazing how beautiful the old pictures are. A
couple of my favorite pictures in this book are in our section on the best
single-season teams, and we have two of the (Green Bay) Packers teams from the
'60s, the 1962 Packers and the 1966 Packers. Those are some amazing pictures,
the color, how beautiful these photos truly are.
"I was showing the book to a nine year old who grew up in the
new era of single-use stadiums, so it was fun for this child to see the baseball
stadium that they were playing football in - and there's the home plate and the
baselines. It was an interesting piece of history."
Right he is. The stunning quality of the photography, shot on film
and developed just right or the striking beauty of a black & white image
taken at the old, old Yankee Stadium. My words cannot do it justice.
Please see DigitalSportsDesk.com for the rest of this story/book review.
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