Fanatics - Customized NFL Gear

Monday, February 8, 2010

Name Change? IPad? to IPASS

Seems like the IPad is not making the cut during these tough times.  People will pay for their persoanl communications but not for extra items for the home, home business or business office.  Maybe schools can be a future market for the IPad.  I do not know.  See this From CNET:

I know that so many of you have been a little undecided on this important subject, so this seriously significant information may be enough to sway you as to your own deeply conflicted feelings.
The majority of your fellow humans are not interested in owning an iPad.
No, I haven't been pounding the streets and screens of this world in order to ask everyone still living and breathing after the iPad launch announcement. Instead, I have lucked upon a an article in Computerworld, which tells me of some survey work performed by online retailer Retrevo.
Retrevo, being a retailer of electronic things, possibly performed this research in order to know how many iPads it should have in stock. However, having spoken to more than 1,000 Americans, yes, perhaps even 1,001, its conclusion seems to be "not so many."
In interpreting their data, Manishi Rathi, Retrevo's co-founder, told Computerworld that all the twitching of mouths and tremors in tingly parts that accompanied the launch actually put people off.
Before Steve Jobs took to his armchair at Yerba Buena, 26 percent of those surveyed said that they had heard of the iPad, but wouldn't be buying one. This positively leaped to 52 percent immediately after Jobs revealed his new plaything.

These figures immediately led Retrevo's Rahimi to tell Computerworld: "I don't see this as a game-changer."
You see, if you're worried about where to put your money just put your mouth, filled with searching questions, to more than 1,000 Americans' eyes and ears.
Rahimi's thesis was, in the tablet of his own mind, confirmed even more powerfully by another of the survey's questions. Before the launch, 49 percent of respondents declared they didn't need an iPad. But after the seated soliloquy of Steve Jobs, this figure ballooned to 61 percent.
Some, perhaps those more dedicated to Apple's core, might respond that they don't need to date Megan Fox, but they still might choose to, given the opportunity. Still, Rahimi believes that purchasers are rational beings: "There's just no killer app that goes on the tablet."


No comments: